Is Elon Musk's Twitter ready to supplant Fox News?

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Following his ouster from Fox News, Tucker Carlson is set to launch a brand-new variation of his previously top-rated cable news talk show on Twitter as quickly as this month. On Wednesday night, at 6 pm ET, Florida Gov. Ron DeSantis will apparently announce his 2024 presidential quote throughout a Twitter Spaces discussion with the service's owner, Elon Musk. And in a related turn of occasions, the conservative news site The Daily Wire has said it will bring its whole slate of podcasts over to Twitter beginning next week.

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( )mid-article"). addSize( [[ 300,250], [2,2], [2,4], [4,2]].;.);. What do these developments share? It appears to me that they each, in their own way, highlight the degree to which the Musk-era variation of Twitter now has more prospective than ever to affect and be a major player in next year's presidential race-- for better or worse. Occasions today, specifically, make it clear that Twitter will be at the white-hot center of 2024's primary season knife battle as well as the general election contest between an incumbent Biden and whoever the Republicans eventually put forward.

And no quantity of self-righteous journalistic sermonzing along the lines of The Atlantic calling the Musk-owned platform "a reactionary social media network" now is going to alter that truth.

Twitter app logo

 Twitter app logo Here's why such virtue-signaling masquerading as serious commentary is, at a minimum, short-sighted. Since Twitter will now, to name a few things, play host to a leading GOP prospect's 2024 announcement; the website will likewise be the unique house of podcast content from among the most prominent websites in conservative media; all while the avatar of the Trumpier side of Republican politics and media, Tucker Carlson, is now totally free to state whatever he wants about it all, by means of his brand-new Twitter program. Moreover, the resulting attention and eyeballs that will certainly arise from all

this might even end up as a benefit for Twitter, the business. God knows the company needs to increase Twitter Blue memberships substantially, in addition to charming back recalcitrant advertisers. However simply think and stop about all of the above for a minute. Never mind that Trump is still showing no indicator that his own return to Twitter is imminent, in spite of Musk's lifting of

his account ban. Twitter's acquisition less than a year ago

by an owner who famously railed versus what he's decried as the" woke mind infection" will plainly have an extensive influence on the whole sordid service of governmental politics, and Musk has also simply tapped a brand-new CEO to guarantee an even steadier hand at the wheel.

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" Twitter owner Elon
Twitter owner Elon Musk

Musk" class=" is-wp-image-block wp-image-5996611 "srcset=" 3840w, 150w, 300w, 768w, 1024w, 1536w, 2048w, 190w, 260w, 360w, 380w, 389w, 510w, 520w, 600w, 720w, 778w, 1020w, 75w" sizes =" (max-width: 3840px) 100vw, 3840px "> I can't question but assist, too, if Musk-era Twitter is likewise serving to put Fox News on a move course towards lessened importance amongst conservatives. I understand, I understand-- apples and oranges. However just to be clear: DeSantis, for instance, isn't revealing his 2024 bid at a campaign stop or in a Fox News interview. He's doing it on Twitter, with Musk himself. Carlson utilized to control the cable television news talk space prior to Fox abruptly informed him to take a hike, and Twitter will now bring a version of his program that will likely be Tucker Carlson Tonight on steroids (which his fans will be able to delight in without the prerequisite of a pricey cable television membership).

If past is beginning, he'll go back to the center of the media cycle in a way that avoids the majority of the remainder of the milquetoast talking heads across the cable television news landscape. While Fox, in Carlson's lack, has actually bled a significant amount of viewership.

previously, though, about Twitter's increasing centrality to the 2024 election "for much better or worse." We saw first-hand the symptom of the last part of that sentence today, given how easy it was for an account to get verified, impersonate a legitimate mainstream wire service, and pretend that there 'd been an explosion near the Pentagon. Musk likewise in recent days caved to a censorship request from Turkey's government ahead of the presidential election there.

Of course, it's not like cable news has ever roamed down the primrose path of venality or the dissemination of incorrect material, right? After 8 pm or two, it's basically simply individuals in great matches yelling at each other. The medium was, in reality, in secular decrease long in the past Musk acquired Twitter for $44 billion, tweeted "the bird is freed," and turned the website into the one major social media platform not openly hostile to conservatives. On the other hand, Twitter stays so basic to utilize that a cheat code for joy stays unneeded: If Elon makes you feel unpleasant things, you can constantly just unfollow him. Or, better yet, you can put down your phone and simply continue really living your life.

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